Strategic Reinvention in Popular Culture: The Encore ImpulseSpringer, 11 дек. 2013 г. - Всего страниц: 244 Not all original works invoke the encore impulse in their audiences. Those that do generally spawn replications - sequels, spin-offs, or re-makes. This book presents a theory of why some replications succeed and others fail across genres and media. |
Содержание
| 2 | |
| 6 | |
Encore Vitality Factoring in the New Place and Time | 45 |
Encore Spirit Presenting as Authentic | 79 |
Encore Punch Conveying Relevant Meaning | 94 |
Encore Endurance Tapping into Universal Themes and Classic Schemes | 126 |
The Art of Strategic Reinvention | 161 |
Decide for Yourself | 166 |
Notes | 175 |
Bibliography | 213 |
| 242 | |
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Strategic Reinvention in Popular Culture: The Encore Impulse Richard Pfefferman Ограниченный просмотр - 2013 |
Strategic Reinvention in Popular Culture: The Encore Impulse Richard Pfefferman Недоступно для просмотра - 2013 |
Strategic Reinvention in Popular Culture: The Encore Impulse Richard Pfefferman Недоступно для просмотра - 2013 |
Часто встречающиеся слова и выражения
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