The Gendered Object
This is a collection of new writing on the way in which objects in everyday life are made socially acceptable and appropriate for women and men. What does the Strawberry Shortcake doll tell us about views of the adult female body? When does the necktie become anti-establishment? How does a woman relate to a washing-machine? And can a hearing aid really be gendered? This book attempts to answer these questions and raise others about genderization in the design of everyday objects.
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pump up the power Christine Boydell I2 I
presence and absence Juliet Ash
engendering the object in Desperately Seeking Susan
cat suits and mousetaken identities Paul Wells
a Clinique case study Pat Kirkham Alex Weller
activity adult advertisements aesthetic Amelia Bloomer androgyny appearance artists associated baby Barbie Barbie and Action become bicycle Bloomer body Boots the Chemist boys cartoon Cixous Clinique clothes codes colour construction consumer context conventions cosmetics costume culture decorative design history Desperately Seeking Susan diamond frame dining room discourse drawing room ear trumpet emphasise essay example fantasy fashion female feminine feminism feminist film garment gender identity gender roles girls guns handgun Hanna Barbera hearing aids Ibid images jacket Jerry ladies LadySmith London look male manufacturers masculine meaning memory men's Mouse odours packaging particular perfume pink pleasure Reebok relation Roberta Routledge scented sexual skirt smells Smith and Wesson social society specific stereotypes Strawberry Shortcake Strawberry Shortcake doll style Suit Susan symbol tion toiletries Tom and Jerry toys training shoe trousered dress unisex visual washing machine Water Cure Journal wearer wearing woman women worn
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Недоступно для просмотра - 2000