The Attention Economy: Understanding the New Currency of BusinessProfessor Department of Management Information School of Management Thomas H Davenport, Thomas H. Davenport, John C. Beck Harvard Business School Press, 2001 - Всего страниц: 255 In today's information flooded world the scarcest resource is people's attention. This book argues that unless companies learn to capture, manage and keep it, they'll fall behind. |
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The Attention Economy: Understanding the New Currency of Business Thomas H. Davenport,John C. Beck Ограниченный просмотр - 2001 |
The Attention Economy: Understanding the New Currency of Business Thomas H. Davenport,John C. Beck Ограниченный просмотр - 2001 |