Marketing Environment and Practices in NepalYoginder Singh Verma, Mukund Prasad Dahal Sterling Publishers, 1988 - Всего страниц: 175 Contributed articles. |
Содержание
An Environmental Perspective | 3 |
Demography of Nepal and its Marketing Implications | 33 |
Marketing and Economic Environment in Nepal | 50 |
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Aasa advertising affect agricultural air services aircraft airline areas Bhairahawa Biratnagar Birganj Sugar Factory brands Butwal buyers cent cigarettes competition cost-plus pricing cultural dealer decisions Demographic depots Deurali devel Distillery Unit distribution domestic economic environment in Nepal expenditure fiscal Gainda groups growth rate Hetauda high quality liquors households important income increase India industrial Janakpur Jomsom Kathmandu keting Laligurans laws Lukla major market segments marketing activities marketing environment Marketing Management marketing mix marketing practices marketing strategy marketing system ment molasses Narayani Zone needs Nepal Rastra Bank Nepalese objectives operation organisation package Philip Kotler planning Pokhara policies political-legal environment potential profit programmes promotional revenue RNAC RNAC's role rural Sayapatri sector selling social sugar cubes Sugar Factory Ltd sugarcane Surkhet target Terai tion total population tourist trade traffic transportation trends urban Western Development Regions