Inside Cisco: The Real Story of Sustained M&A Growth
John Wiley & Sons, 8 апр. 2002 г. - Всего страниц: 320
An insider reveals the core strategies behind Cisco's phenomenal success
Most savvy business observers agree that the major component in Cisco's phenomenal growth has been their unwavering commitment to expanding their product line through aggressive acquisitions. Since 1995, the "New Goliath," as Cisco is known throughout the business and finance communities, has acquired more than sixty companies. In this groundbreaking book, a Silicon Valley veteran, Ed Paulson, uses his strong connections to Cisco's management to reveal the M&A gospel according to Cisco.
Paulson explores how Cisco has used acquisitions to stay ahead of its competitors, analyzes their strategies and proven methods for incorporating new companies seamlessly, positively, and profitably. Paulson reveals the centerpiece of Cisco's acquisition strategy-one that is company-focused, culturally compatible, and retains staff. He examines how Cisco executives determine if a target company is compatible with Cisco's corporate culture and strategic outlook and describes the extraordinary lengths to which these executives will go to gain the loyalty of acquired people. This book details the Cisco methodology and illustrates how it can be applied to companies across industries.
Ed Paulson (Chicago, IL) is President of Technology and Communications, Inc., a business and technology consulting firm and a visiting professor at DePaul University's School for New Training. He is a Silicon Valley veteran with more than two decades of experience and the author of numerous business and technology books, most recently, The Technology M&A Guidebook (Wiley: 0-471-36010-4).
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1 SO WHATS THE BIG DEAL?
2 BUYING THE CISCO WAY
3 THE COMPANY THAT SANDY LEN DON JOHN AND JOHN BUILT
4 VISION COMPATIBILITY MUST EXIST
5 WIN IN THE SHORT TERM
6 GOOD VIBRATIONS
7 MAKE IT A LONGTERM WIN TOO
12 PERSONNEL INTEGRATION À LA CISCOBAM
13 INTEGRATING PRODUCTS AND PRODUCTION
14 SETTING THE PURCHASE PRICE
15 CAN YOU REALLY GROW THROUGH ACQUISITION?
16 SO HOW GOOD REALLY IS THE CISCO AD APPROACH?
Appendix A DUE DILIGENCE STARTING CHECKLIST
Appendix B VARIOUS COMPANY BUYER TYPES AND THEIR MOTIVATIONS
Appendix C TYPICAL MOTIVATIONS FOR BUYING A COMPANY
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